The Story of Coca Cola Ad Campaigns in India|AdPeCharcha
The Story of Coca Cola Ad Campaigns in India|AdPeCharcha
Jan 23, 2021
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Coca-Cola’s India profits jumped 46% with just 7% revenue growth — not because of more ads, but better roads and electrification. When government infrastructure reaches the last mile, brands stop “marketing” and start monetizing reach. #beverageindustry #businessinsider #cocacola #businessstrategy | Tan Man Dhan
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