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Warner Bros. Discovery shocked advertisers at its upfront, announcing the re-rebrand of HBO Max. Plus, it discussed new ad ...
U.S. ad employment has fallen for five consecutive months, a sustained drop that historically has coincided with recession.
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Subscribe and get unlimited access to Ad Age’s award-winning industry coverage for $20 $10 your first month.
Negativity bias is hardwired, but teams can reduce its impact and create a more positive workplace culture ...
See a U.K. campaign that’s helping kids poop at school, Lipton Ice Tea’s pirate story and Temptations’ ‘Year of the Cat Dad.’ ...
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Plus, it discussed new ad tech and IP for ad partnerships.
Pinterest positions itself as a platform for creativity that serves up inspiration in response to simple search queries such as “fun makeup.” ...
Unofficial fan accounts are raising awareness for park funding under threat from the Trump administration.
Ad Age asked talent experts what people should expect when agencies undergo layoffs, including what the legal process looks like and what roles might be most vulnerable.