TikTok influencers are driving a worldwide matcha shortage. The viral demand is exposing vulnerable supply chains — with ...

Served at joints from a Melrose hot spot to a Koreatown cafe, this vibrant powdered green tea has made its way into the ...

Your midday matcha latte is getting more expensive and harder to come by as supply shortages and skyrocketing demand squeeze ...

Matcha, a vibrant green tea, emerges as a natural ally during menstruation, offering a balanced approach to alleviate common ...

IF you’ve not heard of matcha then where have you been hiding? The Kermit-green coloured Japanese powder made of ground-up ...

True matcha — capital-M Matcha — is a highly concentrated, antioxidant-rich green tea made through a labor-intensive process ...

Shanaya Kapoor and Adarsh Gourav’s matcha selfie fuels buzz for Tu Yaa Main’s next schedule Bollywood News: Latest Bollywood ...

Matcha lattes are trendier than ever. We asked dietitians to break down the benefits, plus shop editor-loved matcha mixes and ...

I’ve liked matcha for years and I’m not stopping because of internet weirdos,” declared one dedicated drinker in the comments ...

Matcha prices are rising faster than rent - and that's saying something. Led by a viral TikTok craze, where the #matcha tag has been viewed more than 3 billion times so far in 2025, demand is surging.

Good & Proper, a London-based specialty tea supplier, has relaunched its House Matcha, a product crafted by renowned Japanese ...

SHOPPING: Looking for your new favourite perfume? This £24 option smells like an actual matcha latte - and customers are ...