These popular brand stocks have already suffered from the threat of tariffs and may remain depressed as earnings reflect the reality of their impact.

NEWS ANALYSIS. Many American economic analysts believe the chaotic introduction of punitive tariffs last spring now seems to ...

With the Trump administration setting 15% as a floor for tariffs, companies and economists are warning of higher prices later ...

The fact that US markets seem to be defying tariff risks, the meme craze is back, and interest rate cut hopes could be dashed ...

Puma's balancing act is one shared by all retailers in the U.S., where memories of record inventory pile-ups in 2022 in the ...

Puma faces a dilemma in the United States: after rushing shipments from Asia to beat incoming tariffs, the German sportswear ...

YETI Holdings is facing declining US sales amid a sharply elevated tariff profile that's cutting into outlook. Read why I ...

Puma shares plunge nearly 20% after profit warning, with the company forecasting a full-year loss amid U.S. tariffs, weak ...

Puma shares dropped 16% on Friday after the German sportswear brand said it now expects an annual loss as sales decline and U ...

After President Trump said that tariffs could be set at a baseline level of 15%, economists projected that consumer prices ...

Trump’s so-called reciprocal tariffs are scheduled to go into effect on August 1 after a 90-day delay—just as American ...

Though not yet fully realized in the price of goods, new tariffs are nevertheless impacting consumer shopping patterns.