The "Kentucky Fried Comeback" aims to reassert KFC's position in the highly competitive fast food chicken market.

Tan-Gillespie acknowledges the brand has gone off course and needs to get back to its roots, which is exceptional chicken at ...

The Louisville-based chain has notice a dip in customers visiting their restaurants and to entice them to come back, they are offering some pretty sweet deals.

Fried Pickles just hit the KFC menu — and that’s not even the biggest news. The chain is also giving away Fried Chicken ...

The Yum Brands chain’s new campaign features gritty creative, developed with agency Highdive, that captures the high-stakes ...

How To Create Raving Fans, Not Just Customers: 5 Strategies Enterprises Must Embrace To Win Customer Loyalty By Sal Rehmetullah, Forbes Councils Member.

The fast-food chicken chain is kicking off what it calls a “Kentucky fried comeback” with the help of Matty Matheson and by ...

KFC is begging consumers to give it another chance by inviting them back to its stores to taste its chicken. The chain aims to launch a new era focused on improving its food and operations to reverse ...

Lessons from the kiss cam scandal, a perhaps deceptively bright economic picture, new taxes on office snacks, OpenAI adds ...

KFC is under fire from fired-up footy fans who've labelled one of its recent 'Catch the Colonel' challenges 'impossible' after seeing it during a Super Rugby match.

Jollibee’s expansion — planning 800 new stores worldwide by 2025 — means it’s cooking up strategies beyond tariffs, blending ...

A little annoyed at their drop in chicken sandwich ratings lately, KFC is offering a free bucket to entice former fans to ...