Threads is introducing enhanced metrics to help users better understand how their posts are performing and where their ...

CEO Linda Yaccarino, handpicked by Elon Musk in 2023 to stabilize the company after major advertiser boycotts and internal ...

The changes include tools to compare post performance over time and see where people encounter your posts. You can read more ...

Meta quietly ended the Threads bonus program, which offered some creators thousands of dollars a month in bonuses, earlier ...

Threads is growing fast, but creators still need better tools to thrive — so Meta is rolling out improved analytics by ...

Threads, Meta’s X competitor platform, is inching closer to possibly overtaking X in daily active users on mobile devices.

Threads' mobile app for iOS and Android saw 115.1 million daily active users, representing 127.8% year-over-year growth.

Threads is testing letting you sign up with a Facebook account rather than an Instagram account. The new option, spotted by ...

People didn’t stay on Threads because the community they cared about never showed up—or if it did, it didn’t stick around.