An intervention by a computer repairman drove Jereek Espiritu away from a career flying helicopters to a world of creative ...
Ad Nut may be a hyperactive squirrel, but even this nut-hoarding dynamo understands the joy of doing absolutely nothing.
Full Colour Media is underpinned by a body of custom research conducted with more than 10,000 brands and with 5 million data points, culminating in a ‘Brand Patterns’ proprietary model designed to ...
Full Colour Media is underpinned by a body of custom research conducted with more than 10,000 brands and with 5 million data points, culminating in a ‘Brand Patterns’ proprietary model designed to ...
DeepSeek has dominated headlines and the discussions over AI for the past week. But what impact will it have on marketing?
With retail media networks poised to overtake television advertising with projected spending of $177.1 billion in 2025, the question arises: Will this emerging channel transform marketing, or is the ...
VML's Gareth Jones steps in to lead global growth at Ralph, partnering with CEO Chris Hassell to reenergise the agency's key ...
The two groups will continue to operate independently and compete in pitches for the time being, as the M&A deal could take a ...
Sony Electronics Singapore has called for a pitch for a PR agency. The incumbent is BlueCurrent, part of the Omnicom Group and a sister agency to FleishmanHillard. The remit covers key products under ...
Brands typically showcase heartfelt narratives that emphasise family, unity, and cultural heritage for Lunar New Year. Ads often feature familiar motifs such as reunion dinners and the giving of red ...
More than 50 companies—about 30% of Japan’s Fuji TV Network’s sponsors—have pulled their ads from the network following allegations of sexual misconduct involving former J-pop idol and TV host ...
There have been many transitions in the ad industry over the last 40 years. Those old enough will remember the transition into ‘desktop publishing’ (DTP) where manual layouts turned into blueprints ...