Venues for the 2028 Olympics and Paralympics will be permitted to sell naming rights, a first in the Games' storied history.

Los Angeles 2028 Olympic and Paralympic Games will, for the first time in Games history, allow venue naming rights, ...

The 2028 Los Angeles Olympics and Paralympics will have the first competition venue naming rights program in Games history.

For the first time in the history of the Olympic and Paralympic Games, LA28 announced that it has created the opportunity for ...

There's a new source of revenue for organizers of LA's 2028 Summer Games, the sale of naming rights for Olympic venues.

With the 2028 Olympics on the horizon, the City of L.A. is determined to ensure proper sun shelter for the influx of athletes ...

Despite mounting pressure to move the 2028 Olympics, steep financial penalties and historical precedent make it unlikely host ...

The LA28 Olympics organizing committee secured a first for the 2028 Summer Games, gaining IOC approval to sell venue naming ...

In a groundbreaking move, LA28 will be able to sell venue naming rights during its Olympics and Paralympics, a change that ...

The Olympic Games are one of the most-watched sporting events in the world, a stage where athletes chase their lifelong dream ...

Organizers of the Los Angeles 2028 Olympics will sell naming rights for some competition venues to "unlock an additional ...