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Froot Loops, Ferrero and Maker

Ferrero Strikes Roughly $3 Billion Deal for Maker of Froot Loops, Frosted Flakes

The Italian candy maker behind Ferrero Rocher and Nutella is nearing a roughly $3 billion deal to buy the breakfast-cereal conglomerate WK Kellogg, according to people familiar with the matter. Ferrero,

· 10h

Ferrero to buy Froot Loops maker for $3.1bn – because who doesn’t want chocolate for breakfast?

· 1d · on MSN

It’s official: The company behind Nutella is buying the maker of Froot Loops

· 1d

Italy’s Ferrero agrees to buy Kellogg in $3.1-billion deal

Ferrero International SA agreed to acquire WK Kellogg Co. for an enterprise value of $3.1 billion, pushing the Italian family-owned candy business further into the lucrative US market.

· 1d

Nutella-maker Ferrero to gobble up cereal giant Kellogg for $3.1 billion

· 1d

Ferrero to take over US breakfast cereal giant Kellogg

· 9h

Breakfast cereal sales declined for decades before Kellogg’s sale to Italian company

U.S. sales of the colorfully packaged morning staple have been in a decades-long decline, a trend back in the spotlight with news that Italian confectioner Ferrero Group plans to purchase the American...

· 1d

Stocks to Watch Recap: Delta, Kellogg, Nvidia, TSMC

· 1d

International candy giant to acquire Kelloggs cereal brand in $3 billion deal

Do Froot Loops taste different without artificial dyes?

With the FDA banning some artificial food dyes, Froot Loops could lose their rainbow. 🌈 We blind taste-tested the U.S. version against two dye-free formulas to find out — does color actually change the flavor?