Sales are surging for Pop Mart’s popular toy, which has gained fans thanks to its design and clever marketing.

LABUBU, the mischievous, wide-eyed creature from Chinese toymaker Pop Mart, has become a cultural sensation. Posts flooded ...

Labubu doll has kept social media buzzing with its global fashion statement, especially among ladies, men, women, teens, and ...

Labubu’s global popularity highlights how brands today use a mix of artificial scarcity, influencer-driven social media ...

Labubu is a sharp-fanged but cute little monster often sold as a plush clip-on charm for handbags. He has attracted ...

Chinese toymaker Pop Mart has temporarily suspended offline sales of its popular Labubu plush dolls and keyrings at all ...

Labubu was created by Kasing Lung, an artist born in Hong Kong. The doll hogged the spotlight after BLACKPINK’s Lisa was spotted carrying it.

As Chinese companies ponder how best to market their products internationally, the example set by Pop Mart - the Beijing-based brand behind the viral Labubu toy - has been praised by the country's ...

Wang Ning, founder and CEO of Pop Mart International Group, has broken into China’s top 10 richest individuals for the first ...

Discover the mysterious and mischievous Labubu doll that has taken the internet by storm with its unique charm.

The small "Labubu" furry dolls, featuring quirky monster characters, from Chinese toy retailer Pop Mart are drawing huge ...

Seventeen's vocalist posted a picture kissing his pink Labubu, and the band is touting their custom dolls.