Stagwell CEO Mark Penn rules out agency divestment as competitors consolidate: "That's not what's going on here" (Stagwell) ...
A returning platform uses a familiar anxiety to make one task feel manageable.
The World Cup countdown is well and truly on. As brands begin staking their claim on football’s biggest stage, early ...
Would we get better outcomes if we installed marketing as infrastructure rather than hiring it as headcount? For the modern ...
As F1 lands in Miami, industry leaders unpack how sport, creators and capital are reshaping media, where short-form video ...
This week, several of the ad world’s biggest global players have posted their financial statements for the first few months ...
Velux has launched a new brand campaign film, ‘Planes,’ created by Copenhagen-based agency Twenty. The film follows a young ...
Eric Brackmann, VP of Commerce Media, Koddi and The Drum Commerce Media Power 100 honoree. The announcement this week from ...
The Drum’s chairman and our B2B editorial lead bring years of conviction to The Drum Awards for B2B – and a belief that the ...
Major events, such as the World Cup, are the broadest funnel in sport, attracting casuals in ways regular-season tournaments ...
Discover how Christa Klausner, EVP at Digitas, built a connected commerce model that links media, creative, and technology ...
Great characters follow you forever,” according to the new brand film from European cinema chain Vue. And in the two-minute ...