When I have conversations with friends about the type of makeup that intimidates them the most, foundation tends to be high on the list. It's not that it's hard to apply, exactly, but finding a ...

Fans are accusing cosmetics brand bareMinerals of not offering enough shades for dark skin tones in its new 16-foundation Complexion Rescue line. The controversy started when beauty retailer Sephora ...

This article was originally published on HelloGiggles. All too often, foundation lines only have seven shades ranging from pale white to light tan, and a majority of women’s skin tones are left out of ...

Finding a flattering foundation can be a frustrating task. I have a medium-deep complexion with golden undertones, and I frequently struggle with products being too red or ashy. I know I'm not alone: ...

This article originally appeared on Instyle. Finding the perfect foundation match is the reason why you’ll find us spending way too much time in the makeup aisles. Falling upon the right formula that ...

As someone with a light-medium skin tone that can either be "cool" or "warm," shade matching can be a nightmare for me. Foundation, concealers, and powders are often too pink or too yellow, and I need ...

Powder foundations are nothing new to the make-up world, but in recent years they have been largely overlooked as beauty fans favoured the highly Instagrammable, glow-inducing finish of a liquid ...

Knowing your skin’s undertone may help you choose foundation or color palettes that best suit your hue. You may have a cool, warm, or neutral undertone. When it comes to finding a new lipstick or ...