Coffee giant Starbucks is modifying the Starbucks Rewards loyalty program on March 10 with a new tiered structure—Green, Gold and Reserve—that introduces faster Star earning, additional perks, and expanded redemption options for its 35.5 million active U.S. members.

Rewards programs are not just a key strategy for customer retention, but acquisition as well. NABCO, a national electrical products supplier servicing distribution networks for both routine electrical maintenance and emergency needs, struggled with the ...

Hyundai Rewards is a three-tier rewards program offering new and current Hyundai owners discounts on new vehicles and Bluelink™ services Owners unlock rewards through a variety of activities Other rewards at the dealership and partner level to be ...

Ever-popular sub shop Jimmy John’s has decided to switch up its rewards system, and not a minute too soon for most fans of the chain. The key difference this time? Jimmy John’s rewards that people might actually want. The reason that Jimmy John’s old ...

Personalization wins loyalty. Loyalty programs thrive on real-time data and AI-driven insights, which help create tailored rewards that drive deeper customer connections. AI powers smarter rewards. AI transforms loyalty programs by predicting customer ...

Through the new partnership, UWM is allowing its customers to earn rewards on their mortgage payments United Wholesale Mortgage (UWM) is working with housing loyalty platform Bilt to announce a partnership where UWM mortgage customers can earn Bilt Points ...

A new loyalty rewards program will replace Air Miles for BMO customers later this year, according to reports. BMO Financial Group will launch a new program called Blue Rewards this summer, Air Miles program members will still be able to use their cards, and all miles will be converted to “Blue Points” at an “equivalent value,” BMO says.