Google has now re-branded Urchin to Google Analytics presenting users with better ways to “understand and influence visitor behavior and generate a higher ROI on marketing initiatives”. Yes folks!

If there’s one thing that’s desirable for all businesses, it’s profit—or at least the struggle to attain and maximize it. In today's digital era, securing a solid ROI, establishing a brand and gaining ...

Spread the love“`html In the digital age, understanding how your website performs is crucial for any business or content creator. If you want to dive deep into your web traffic and user behavior, ...

The new Analytics adds AI-powered insights, tracks users across devices and provides more granular data controls. The latest iteration of Google’s web analytics platform, dubbed Google Analytics 4, is ...

Big G recently tacked on more enterprise goodies to Google Analytics. The seven new additions boost existing capabilities as well as introduce new customization flexibility. Analytics users can track ...

Web analytics providers that offer predictive analytics, support for mobile applications, reach of partner programs and the ability to support customer implementation rank among the best, according to ...

When considering the different web analytics tools that your business requires, the plethora of available options can be overwhelming for businesses that may not understand how to use them. And that’s ...

Google officially launched Instant Previews earlier this month and we are now seeing major issues from it. A Google Analytics Help thread and WebmasterWorld thread both have reports of the Instant ...

As a business owner, you put endless work into getting your customers’ attention. However, if you’re not using an analytics tool to track website traffic, you’ll never know if all that work is ...