Social media has revolutionized how people find information, discover products and make decisions. Influencers have capitalized on this shift, developing process-oriented business models that ...

Tobey Maguire has sparked major chatter after he was spotted getting cosy with influencer Mishka Silva at the Super Bowl on ...

If you have ever tried to defend creator spend in front of a CFO, you know the problem. The campaign can look busy on the surface. Views are high, comments are positive, and the creators are asking ...