This summer, Sprite, the number one lemon-lime soft drink in the United States, is hitting the streets in full force with an array of programs that include a new advertising campaign and the first ...
Sprite will no longer be sold in its signature green plastic bottles in favor of more environmentally-friendly packaging. Coca-Cola announced on Wednesday that it will begin transitioning from green ...
Sprite is celebrating the 50th anniversary of hip-hop with a star-studded summer campaign placed across TV, OTT, online video, cinema and social, per details shared with Marketing Dive. In a nod to ...
Coca-Cola has temporarily removed labels from Sprite and Sprite Zero on-the-go bottles in a limited trial of “label-less” packaging. The pilot will see labels temporarily from single 500ml Sprite and ...
Sprite is moving away from its iconic green packaging to fresh, new clear PET plastic bottles, including an update of the full portfolio’s packaging design. Now everyone can enjoy the same great taste ...
Packaging features cold-inspired lyrics from six rappers. Sprite is launching the Summer Sprite Cold Lyrics Series. This limited-edition Sprite packaging will feature cold-inspired lyrics from six ...
The Coca-Cola Co has ramped up its personalisation programme in the US, putting hip-hop lyrics from emerging rappers on Sprite packaging. Stay ahead with unbiased news, expert commentary, and in-depth ...
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