The exclusive AO TOPCOURT Snap Lens offers an interactive in-app game where tennis balls virtually fall from the top of a user’s screen, allowing Snapchatters to play and share their scores. This lens ...

Disney and Snapchat have teamed for a multichannel campaign that promotes the upcoming release of “Zootopia 2,” per details shared with Marketing Dive. The campaign also represents an extension of ...

Snapchat is teaming with luxury brands Chopard, Boss and Lancôme for a shoppable augmented reality experience called the Snapchat Winter Village, according to a company blog post. The Snapchat Winter ...

As Snapchat continues to expand the utility of its augmented reality Lens technology, the social-media company has announced its first Lens designed to scan the surface of the moon as part of an Xbox ...

Snapchat is expanding its in-app shopping focus from small businesses to luxury brands as the holiday season continues. Through the end of the year, the social media company will be promoting three ...

This story was originally published on Marketing Dive. To receive daily news and insights, subscribe to our free daily Marketing Dive newsletter. Disney and Snapchat have teamed for a multichannel ...