There are multiple reasons why a site can drop in rankings due to a core algorithm update. The reasons may reflect specific changes to the way Google interprets content, a search query, or both. The ...

Google long ago filed a patent for ranking search results by trust. The groundbreaking idea behind the patent is that user behavior can be used as a starting point for developing a ranking signal. The ...

X is expanding its open-source codebase to include its ranking algorithm, providing transparency on how “going viral” works on the former Twitter. Elon Musk’s X, formerly Twitter, released the source ...

Google has been slowly changing how it talks about ranking algorithms. Although Google hasn’t said anything actually new to sharp-eyed industry watchers, it is important to shine a light on what has ...

I am seeing some early signs of an unconfirmed Google search ranking algorithm update, maybe some small shifts, starting yesterday, Sunday, October 1st. Only a couple of the tools showed volatility ...

Google has updated its search ranking algorithm to "more strongly affect the sites that host explicit videos but don't allow Googlebot to fetch those video files" which may lead to a "significant drop ...