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Puma’s long slide: The rise and fall of a German sports icon
By Paolo Laudani and Helen ReidGermany’s Puma and fierce rival Adidas have their roots in the very same house where brothers Rudolf and Adolf Dassler launched their shoe business a century ago, before ...
Puma was the no. 3 in sportswear after Nike and Adidas until recent years, competing to churn out cool sneakers and win top ...
The deal builds on Anta's efforts to expand its foothold outside of China, where it has faced growing competition from the ...
Puma is celebrating the 55th anniversary of Tommie Smith’s “silent gesture” at the 1968 Mexico City Olympics by launching an “Icons of Unity” collection. The collection debuted today, Monday, Oct. 16, ...
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