Just when you think we’ve hit peak golf grip tech, Golf Pride proves once again that there’s still plenty of gas in the tank when it comes to new grip innovation. The brand is firing on all cylinders ...

Forbes contributors publish independent expert analyses and insights. Mike Dojc is a South Carolina-based journalist who covers golf. Even among avid golfers, grips are often an afterthought. If the ...

Direct-to-consumer golf brand expands focus on performance gear designed for comfort, grip stability, and durability ...

The Reverse Taper putter grip from GolfPride has a wider lower section designed to anchor the top hand for stability and reduce tension in the lower section. Tension. Wrist-flipping. Instability. A ...

When going through a proper fitting, we know that finding the right head and shaft combination plays a crucial role in lowering your golf scores. There's also another key part of the club that often ...

Which golf club grips are best? Golf is both fun and challenging. The most subtle nuances in your golf swing can make a big difference in your score. The same holds true for your golf equipment — ...

From an anecdotal standpoint most golfers would answer in the affirmative. Much like the kid who is convinced they can run faster in new sneakers, fresh grips just feel better in your hands, ...