Haleon’s Bineet Jain and Vivek Bhambhani of Grey Group discuss the idea behind the launch of a branded superhero character in ‘Tinkle’ comics. The initiative aims to build "brand love" with children, ...

Otrivin, the nasal health brand, has launched a clean air initiative in India to help improve air quality in schools. The initiative is driven by research by the World Health Organisation (WHO) which ...

Nasal decongestant spray brand Otrivin has launched a new campaign that highlights the impact of a blocked nose on everyday life moments. The campaign is a series of four films that emphasis on ...

Seasonality is a primeval factor in countries like India, where climate variations and weather patterns play an important role in a consumer’s health, attire and also their decision to travel. Even ...

Nasal health brand Otrivin has launched a pioneering clean air initiative called ‘Otrivin Pollution Capture Pencils’. The innovative project collects pollution by-products and uses them to make ...

Otrivin, the nasal spray brand in India has launched a mobile-first digital campaign featuring four brand films. Through these films, the brand not only communicates the core benefits of fast relief ...

As someone who lives in a tree in the forest, Ad Nut often takes clean air for granted. But visits to Ad Nut's city-slicking squirrel siblings (say that ten times fast) in dense urban neighbourhoods ...

Otrivin launched a mobile-first digital campaign featuring four films. Through these films, the brand communicates the core benefits of fast relief and long-lasting relief from blocked noses but also ...

Novartis India Limited – OTC Business Unit, part of Novartis? operations in India, launched Otrivin in a Nasal Spray format. Otrivin will now be available as a topical nasal decongestant in a modern ...

The biotechnology architecture and design firm ecoLogicStudio exhibits its living showroom Otrivin Air Lab. The showroom also functions as a bio-design workshop aiming to reduce air pollution by ...