The National Media Council (NMC) and the Telecommunications Regulatory Authority (TRA) will launch the first phase of the Television Audience Measurement (TAM) project across the UAE on July 15, ...
Dubai:— The Advertising Business Group appointed Ipsos, the number one research firm in MENA and third worldwide to spearhead the UAE Cross Media Measurement project, as of June 5, 2022. The media ...
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