If you want to improve your entire sales, marketing and customer service cycle and save both time and money then you’ve probably looked into various forms of marketing automation software. Founded in ...

CMSWire's Dom Nicastro sheds light on Marketo and what marketers need to know to get the most out of this SaaS-based suite. Marketo is Software-as-a-Service (SaaS)-based marketing automation software ...

Marketo yesterday launched Marketo Social Marketing, a suite of products to make every marketing campaign inherently social. The suite's first offerings, Marketo Social Boost and Marketo Social ...

For Marketo, this represents a "significant acquisition that will help Marketo deliver a better product for multi-channel behavioral marketing, which is a strategy that I have been advocating for more ...

The first Forrester Wave on lead-to-revenue management (L2RM) automation solutions released Tuesday singled out Oracle’s Eloqua and the still independent Marketo as marketplace leaders catering to ...

AdExchanger: Is there a connection between the audience buying world and the marketing automation space? PF: Too little, at this point – audience and audience acquisition have become such a ...

SAN FRANCISCO, CA--(Marketwire - Nov 13, 2012) - Scripted.com, a curated marketplace for businesses to hire freelance writers for inbound marketing initiatives, today announced the company is ...

If you’re looking to enhance your overall sales, marketing, and customer service processes while saving time and money, you’ve likely explored different types of marketing automation software.