Coming into business school I already knew I wanted to do a career transition from industrial engineering to brand management. I completed my marketing concentration six months into the program, ...

Whether you're part of a big, high-tech marketing automation company or a mom-and-pop shop selling widgets out of your garage, positive user reviews and testimonials are invaluable to your business.

Eric Channing Brown is VP of Corporate Marketing at Aviatrix and is still learning how to be a better executive. If I get this question in an interview, I know I’m talking with a comms novice. I once ...

Knowing how to answer common interview questions and answers when applying for jobs is extremely important. During the process of applying, one of the best yet potentially most intimidating moments is ...

It’s graduation season. For many college students, that means it’s time to get a job. There are plenty of open jobs in digital marketing – more than 20,000 jobs are listed for “digital media, ...