Holders of Lacoste’s 11,212 UNDW3* genesis pass nonfungible tokens have been checking their wallets. 12 months after its first foray into Web3, the French brand has evolved its Web3 loyalty program ...

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Forbes contributors publish independent expert analyses and insights. Tim Newcomb covers tennis gear/business, stadiums and shoe tech. In 1933 tennis player and equipment entrepreneur Rene Lacoste ...

Welcome toThe Esquire Endorsement. Heavily researched. Thoroughly vetted. These picks are the best way to spend your hard-earned cash. How often is the first iteration of something the undisputed best ...

The Crocodile lands on Avenue Franklin D. Roosevelt with a gourmet hospitality experience designed by the Giraudi Group.

Back in the 1980s, Lacoste polo shirts were so ubiquitous in North America that the French brand’s popularity sparked a backlash, captured by the saying, “Save an alligator, kill a prep.” The ...

We are only halfway through the Sunshine Double, and now the tennis world has switched its focus to South Florida for the 2025 Miami Open. Earlier this week, Lacoste unveiled major plans for the ...

Lacoste’s green crocodile is one of the most recognizable logos in fashion, but the iconic reptile is temporarily stepping (waddling?) aside to make way for some other deserving creatures. The French ...

This article originally appeared on Vogue Business. To receive the Vogue Business newsletter, sign up here. Louise Trotter is stepping down as creative director of Lacoste to pursue other ...