You’re already investing time and effort in creating YouTube content, so the next logical step is to learn how to grow your viewership. In the face of more than 500 hours of video uploaded per minute, ...

Sometimes the easiest part of making a video is getting people to click on it by using smart hashtags, a thoughtful title, and an interesting hook. All too often, that's when the real work begins — ...

For channels like Fox News and MSNBC, the battle for news-hungry viewers has moved beyond the TV screen. The top cable and network news outlets are increasingly fighting for viewers on YouTube, which ...