Breakthroughs, discoveries, and DIY tips sent six days a week. Terms of Service and Privacy Policy. The rainbow may be due for an update. A new, high-tech method for ...

The new color, "olo," is a hyper-saturated version of blue-green Getty Scientists conducting targeted retinal stimulation claim to have discovered a new color. In a study published in Science Advances ...

Color is an integral part of human vision, shaping the way we perceive and interact with the world around us. It influences emotions, decision-making, and even physical responses. In gaming, color ...

Scientists at the University of California, Berkeley have developed a technology that can directly stimulate individual photoreceptor cells in the human retina, allowing people to perceive colors that ...

Scientists cannot say for certain, but new research suggests that different people’s brains respond similarly when looking at a particular hue. By Kenneth Chang After decades of brain research, ...

There are three main types of color vision deficiency: red-green, blue-yellow, and complete. Color blindness, or color vision deficiency, affects the way you perceive color and can make it hard to ...

Color is more than a sensory pleasure; it is a tool refined by evolution. Our ability to perceive a broad spectrum of hues is a remarkable biological achievement shaped by survival pressures, social ...

An estimated 300 million people worldwide are color-blind. This typically means they can't distinguish certain shades of color, they struggle to tell how bright colors are or, more rarely, they can't ...

Color blindness, or color vision deficiency, causes a person to see colors differently from most other people. There are several types of color blindness. Color vision deficiency or loss has multiple ...