The belief here is that the keywords you use in H2-H6 subheadings are more heavily weighted in Google’s algorithm than words in plain text and that tags are therefore a ranking factor of their own.

Search Engine Land » SEO, PPC & AIO Guides » The most important HTML tags to use for SEO success Share HTML tags are the backbone of SEO that’s overlooked by many digital marketing professionals.

A couple of days ago, we broke the news, that many are noticing a change where Google is using the header tag over the title tag more often these days for the Google search result snippet link. Some ...

Are there any implications to SEO for webpages that skip H2s and go directly from an H1 to an H3? Find out in this edition of Ask an SEO. Editor’s note: “Ask an SEO” is a weekly column by technical ...

Are you a coder? Please take our new survey (it's short and fun) about how you use AI at work. HTML is deceptive. It looks easy. And easy HTML is easy. With a few tags you can write your name on a ...