ADK, Dentsu, GDAD, McCann-Erickson Guangming, Saatchi & Saatchi, and Y&R are participating in this pitch, with presentations scheduled to be made in mid November. Guangzhou Metro previously used local ...

Y&R Guangzhou received the appointment news last week. The reported agency fees are US$300,000 (RMB 2 million). Y&R Guangzhou will work with Guangzhou Metro to develop its brand and creative strategy ...

For five days in March, commuters on the Guangzhou Metro in southern China stopped to stare at a curious ad mimicking the hit American TV show “Better Call Saul.” With the tagline “Better Call Tang,” ...

Bombardier Transportation said Monday that the company, in partnership with its customer, the Guangzhou Metro Corp. (GMC), Guangzhou Municipality, People’s Republic of China (PRC), has successfully ...

Jiahewanggang metro station in Guangzhou, capital of Guangdong province, has become a cultural hot spot as a hit song named after it went viral online. [Provided to chinadaiy.com.cn] A hit song named ...