What is the Facebook Pixel Code? Facebook pixel is a Facebook-generated tracking code that has to be installed on your website if you use Facebook to market your business. You can have a website ...

Step-by-step guide on how to set up Facebook ads tracking with the new Facebook pixel. The new Facebook pixel is great for conversion tracking. You may have conversion tracking already set up in ...

If your company posts videos on its website and uses a Facebook tracking pixel in them to transmit data to Facebook for advertising purposes, your company could find itself on the receiving end of a ...

Facebook will begin offering first-party cookies on Oct. 24 for Facebook Pixel tracking to help advertisers continue targeting ads and measuring campaigns without having to rely on third-party cookies ...

Four of North Carolina’s largest health care providers sent patient information to Facebook through a tool called Meta Pixel, a recent news report revealed, raising concerns about privacy breaches. On ...

Facebook publicly discontinued its conversion tracking program for advertisers in September 2010. However, we’ve just discovered and confirmed with Facebook that it has been quietly offering a special ...

An investigation by The Markup found that pixel collects data from many students using other websites, including high schoolers who sign up for financial aid and college testing. Then the code shares ...

This article was copublished with The Markup, a nonprofit, investigative newsroom that challenges technology to serve the public good. Sign up for its newsletters here. Picture a high school student ...