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Lego unveils sound, light-enabled smart brick

A yellow LEGO duck had another LEGO block with a black body and transparent material attached to it. After shaking the duck 2-3 times, a yellow light—matching the duck’s color—turned on in the ...
Los Angeles Business Journal

Warner Bros., Lego Want to Kick the Brick Out of Minecraft

Eager to knock blocks out of Minecraft’s digital game empire, Burbank’s Warner Bros. Interactive Entertainment and Lego Group launched a test version of computer game “Lego Worlds” today. Playing Lego ...