PostcardMania Reports Continued Direct Mail Growth in 2025 as Industry Rebounds and Automation Accelerates

CLEARWATER, Fla., Jan. 27, 2026 /PRNewswire/ -- PostcardMania, a $100+ million marketing technology firm, reported continued growth in 2025 across multiple sectors, led by renewed demand for ...
MM&M

Direct mail finds its place in healthcare marketing

In an age of telehealth appointments and full digital inboxes, an old-school marketing tactic is making a surprising impact in the healthcare marketing industry: direct mail. According to recent ...
The Chronicle of Philanthropy

First-Class Struggle for Charities

U.S. Postal Service’s third rate increase in 18 months takes effect June 30. The Cold Spring, Ky., organization sends about 60 million fund-raising appeals each year, and postage costs represent ...
Printing Impressions

The Resilience of Direct Mail

Direct mail is evolving, resilient, and more vital than ever, according to Winterberry Group's latest report, Delivering Performance: Direct, Digital, and the Dynamics Shaping the Future of ...
Forbes

Using Direct Mail As A Solution In Marketing Waste

I see marketing budgets increasingly put under a microscope. Every dollar is being scrutinized, and inefficiencies are harder to justify than ever. But despite this increased focus on performance, ...
Forbes

The State Of Direct Mail In 2024—And How Brands Can Get In The Game

Erik Koenig is the President & Chief Strategist at SeQuel Response. Erik has a passion for driving growth with data-driven direct marketing. Direct mail marketing has been a staple of business ...