ChatGPT ads are here. This guide shows small businesses how to master conversational advertising, AEO, and GEO to dominate ...

The whole idea of advertising—using pictures and words to get people to buy stuff, or to do something—is old indeed, with the first known example dating back almost 5,000 years to the heady days of ...

Google is looking to avoid a damaging breakup. Google is willing to cough up more advertising data to publishers to address concerns about its illegal monopoly over digital advertising technology, a ...

The much-anticipated dentsu–e4m Digital Advertising Report 2026 will be launched today, February 2, in Mumbai, in the ...

The dentsu-e4m Digital Advertising Report 2026 projects online video to grow 22.3%, capturing a 29% share and emerging as India’s most engaging format for mobile-first audiences ...

We all know PBS is supported by “viewers like you.” However, the average viewer sees a lot of ads each day. Those ads come in every format—from billboards to sponsored content on a phone ...

“This has been a very big project for the company,” Justin Allen, senior strategic consultant for Statara, told HousingWire. “Rather than using outside tech platforms to run digital advertising ...

The extent of tariffs’ impact on U.S. advertising has been hard to pin down, in part due to the on-again, off-again implementation of levies on global trading partners. EMarketer’s latest report ...

OpenAI’s push beyond selling AI models and into enterprise software and digital advertising marks a shift in where power and ...

All countries are feeling the ex­pan­sion­ist incursions of larger streaming services and YouTube into the traditional broadcaster market share. Digital ad spend across Europe exceeded €118.9 billion ...

NEW YORK—Internet advertising revenues demonstrated strong growth in 2024, increasing 14.9% year-over-year to $258.6 billion, according to the “IAB Internet Advertising Revenue Report: Full Year 2024.

Indian tech and ecommerce companies earned close to Rs 80,000 crore in ad revenue in 2024-25. Digital advertising fueled this growth as brands sought measurable results. Google and Meta lead with ...