Add Yahoo as a preferred source to see more of our stories on Google. The minty fresh marketing materials will include visuals that only depict a "pea-sized" amount of product, instead of the typical ...

Jan 8 (Reuters) - Procter & Gamble has begun rolling out new packaging and marketing for Crest children's toothpaste under an agreement with Texas Attorney General Ken Paxton, after he expressed ...

Four years ago, the American Den tal Association gave its seal of “recognition” to Procter & Gamble’s fluoridated Crest toothpaste, and the $320 million dentifrice industry has not been the same since ...

New York Post may be compensated and/or receive an affiliate commission if you click or buy through our links. Featured pricing is subject to change. As the weather warms up and the days get longer, ...

CHICAGO (Reuters) - Procter & Gamble Co. is starting to market its oral care businesses together after keeping leading toothbrush maker Oral-B largely separate from its Crest brand for nearly a year ...

AUSTIN, Texas — Texas Attorney General Ken Paxton is launching an investigation into the makers of children's fluoride toothpaste over their marketing. Paxton sent Civil Investigative Demands, or CIVs ...

Crest toothpaste will join competitor Colgate in adjusting its labeling and marketing so that it "accurately depicts the recommended amount of fluoride toothpaste for children" after reaching an ...