As generative artificial intelligence tools rapidly enter classrooms, workplaces, and creative industries, questions about ...

Generative AI can support creativity—but only if you use it strategically. Simply giving people access to AI tools doesn’t guarantee better ideas. What matters is how thoughtfully they engage with the ...

Generative AI is transforming workflows, yet its impact on employee creativity remains uneven. New research reveals one ...

There tend to be strong reactions to AI-generated art, often forming pro- and anti-AI camps based on how AI is understood and who the AI directly impacts. But the reality of how AI intersects with ...

AI is a powerful tool in the creation process because it taps into what can be interpreted as a super subconscious. When we think about our lives, we have a limited time to absorb experiences, to get ...

As one of The Estée Lauder Companies’ most irreverent brands, Too Faced is known for bold colors, playful packaging, and unapologetic creative style. For the launch of its latest innovative product, ...

Using generative AI tools to quickly visualise complex ideas has been a major advantage for Lucio Ribeiro, chief AI & innovation officer at TBWA Melbourne, during recent work on the Disrupt AI Film ...

Experts weigh in on how generative AI is shaking up the video game industry, from development to characters' dialogue. Generative AI in video game development could transform the way people work or ...