Enough with the trees and numbers. There are tens of thousands of golf courses in the world. Most have logos, and many of those logos feature trees and numbers. Oaks are wildly popular. Conifers, too.

To explore into this continuing evolution, I spoke to experts in design, branding and marketing across the creative ...

Getting into the family business wasn’t something Cynthia Dye McGarey ever planned on doing. Many of her family members had become involved in golf course architecture. Most famously, her uncle is ...