The findings highlight the growing impact of invisible audiences, first-party data and AI systems on how brands interpret and ...

Most people are well tuned in to the fact that their bodies can get worn out from too much exercise. However, generally, it does not seem that people think of the brain in the same way. But they ...

Which feels further back in time: the year 2016, or 10 years ago? And which feels closer: 2036, or 10 years from now?

The report introduces the concept of ‘Answer Engine Influence,’ which it says affects trust and purchase intent before ...

Explore how influencers shape modern consumer decision-making, the complex systems of influence, and effective marketing ...

Author Filippo Marchesani shows how algorithms shape every click and equips marketers with a practical, ethical lens for understanding digital behavior. COLORADO, CO, UNITED STATES, January 2, 2026 ...

Personalization has become one of the most influential forces in today’s consumer marketplace. Across industries, people are increasingly drawn to products and services that reflect their identity, ...

The UK Financial Conduct Authority (FCA) has published a research note on AI's role in credit decisions, exploring the issue of AI explainability in the context of algorithm-assisted decision-making, ...