Redefining a value proposition requires a service model and operating structure that can deliver coordination at scale, says Scott Winters.

[The traditional, decades-old, advisor business model and value proposition — providing exclusive access to financial products and services, professional investment portfolio management, and purchase ...

Orla Murphy is co-founder of Seeblue, an ABM agency. She has over 20 years of B2B marketing expertise across the tech sector. Your value proposition is the concise way you articulate the value you ...

Financial advisors striving to grow their practice face a range of challenges. One of the most important is crafting an effective value proposition that will set an advisor apart from the competition.

In the new ‘fee for service’ world, the investment value proposition of an advice business has changed from one centred around the promotion or selection of products to how they add value to a ...

As a coach, your ability to help executive clients uncover their core strengths and unique value propositions is crucial to their success—and yours. This work requires insight, subtlety and a deep ...

At initial meetings, most financial planners at least imply that they will provide ongoing service to their clients. Rob Keavney reckons there is a large body of planners that fail to make good on the ...

In today’s saturated and fast-moving software landscape, the strength of a company’s value proposition often determines ...