Amazon unveiled on Wednesday the first major overhaul of its Alexa voice assistant since it was introduced more than a decade ago, embedding it with generative artificial intelligence. The effort ...

Amazon has finally announced the long-overdue upgrade of its digital assistant at an event attended by SlashGear today, giving it generative AI superpowers in the same vein as Google Gemini or Apple's ...

Forbes contributors publish independent expert analyses and insights. Prakhar Khanna covers the consumer tech beat for Forbes. Alexa is getting a generative AI makeover, and it could be the biggest, ...