January 2nd 2026 marks the beginning the BMW Alpina brand, installing the Alpina between BMW itself and Rolls Royce in the ...

BMW has announced that Alpina, its longtime collaborator, will become a standalone brand. The rights to the Alpina trademark ...

A new era begins for Alpina under BMW, featuring a fresh identity, high-end personalization, and powerful models based on the ...

Reports indicate Alpina's first product under BMW's full control will likely be the return of the 7 Series-based B7 ...

Alpina Classic will maintain and restore past creations, while BMW Alpina hints at becoming the Mercedes-Maybach of Bavaria.

Three years on from buying Alpina, BMW has finally detailed some of its plans for the storied performance marque.

Fans of the BMW brand know Alpina to be the outfit that develops and sells desirable high-performance models from Munich.

Formerly independent high-performance brand BMW Alpina has become an exclusive standalone marque in the BMW Group.

The famed performance-luxury marque enters 2026 fully integrated, with its identity, philosophy and future now shaped from ...

For readers who aren’t totally steeped in BMW lore, the Alpina name might be a bit of a mystery. But it’s a pretty simple one to clear up: Alpina is to BMW what AMG used to be to Mercedes-Benz: an ...

German sedans are renowned for their combination of speed and style, but this 1980s German sedan used to be the fastest ...