Creative Review

Headphones in for Lynx’s cheeky new ASMR ads

Lynx is giving men lessons in ‘manscaping’, with a set of new films that use ASMR to immerse the viewer in the shaving experience The ads, created by 72andSunny Amsterdam, talk men through how to ...
B and T

Lynx Teaches The Fine Art Of Testicular Manscaping In New Campaign

In one of the more bizarre advertising campaigns in recent memory, Lynx has posited the question: “why can’t guys shave whatever they want?” The campaign promotes Lynx’s shower & shave foam range of 2 ...
Creative Review

Headphones in for Lynx’s cheeky new ASMR ads

Lynx is giving men lessons in ‘manscaping’, with a set of new films that use ASMR to immerse the viewer in the shaving experience The ads, created by 72andSunny Amsterdam, talk men through how to ...