The ponytail facelift may be a surgical way to elevate the face, but Selena Gomez's contour technique offers a similar ...

'This glides like butter on the skin,' said one fan.

Liu, 20, reached for a Rare Beauty lip product before receiving her medal. Gomez reposted the moment on her Instagram Stories ...

Selena Gomez had a relatable reaction to a viral clip of U.S. figure skater Alysa Liu applying Rare Beauty lip gloss before ...

"Hearst Magazines and Yahoo may earn commission or revenue on some items through these links." Not every actress/singer/reality star has successfully mastered the celeb-to-entrepreneur pipeline. I won ...

Tyra Booker, who has previously worked for Ilia Beauty, Supergoop! and L’Oréal, is joining Selena Gomez’s Rare Beauty as ...

Every time Amanda publishes a story, you’ll get an alert straight to your inbox! Enter your email By clicking “Sign up”, you agree to receive emails from ...

Ankush Bahuguna’s brand journey began with smaller but significant steps, from PR packages to paid partnerships, marking his ...

Selena Gomez is feeling herself. While celebrating the launch of Rare Beauty in Ulta Beauty at the El Segundo, Calif., location on Saturday, Jan. 31, the singer and actress, 33, opened up about her ...