Witz has refocused SiriusXM on the car, where it’s strongest—and has eyes on the living room as a place where SiriusXM could grow. Read more about the new Fortune 500 company, its CEO, and the ...

SiriusXM CEO Mulls Impact of Trump Tariffs on New Car Sales, Ad Market “Hard to say right now where that will land,” Jennifer Witz told an investors conference. By Etan Vlessing.

SiriusXM CEO Jennifer Witz at an event in New York City. Andrew Martonik / Digital Trends. The reboot is more than just a new look, new channels, and a new updated app.

SiriusXM has 34 million subscribers across its business, but the new changes are aimed at attracting the next generation consumer by simplifying the discovery process and improving user-friendliness.